While xsjado out of business for quite some time, the company has been around for quite a while. It is currently owned by Powerslide, who have probably decided to continue the Xsjado brand name. In fact, Powerslide has already rebranded the company’s famous Mook frame as the Kizer “type X”.
The company has a long history of aggressive skating. The company was started by Shane Coburn and Dustin Latimer and has its roots in this discipline. The company’s first product was the Mook, which was designed by Latimer. It is known for its amazing shape and perfect groove, which allows for grinds on thick objects.
While xsjado out of business name may have become a little cliched, the blading brand has continued to evolve. Its marketing strategy, team makeup, and image have all changed beyond the original vision. It now caters to a wider range of styles, tastes, and personalities than ever.
In addition to the USD Shadow, xsjado out of business has also introduced the Xsjado Farewell PB, featuring Kizer Level 3.1 frames. It also features a unique lace-up high-top boot with a classic cuff buckle. The farewell skates are expected to be available at the Be-Mag Shop soon.
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